"If you’re not saying it with video, chances are you’re not saying it!"
If you own a website or social media page and you are not using video to engage with your potential clients,
then you are seriously missing a trick. Video content engages your target audience like nothing else can! Doubt that?
Well ask yourself this; if I am researching a new product or service would I prefer to;
a) Read about 1000 words of text telling you all about that product or service?
b)A combination of text and pictures?
c)Watch a 3 minute video?
No doubt you have already done that right? Who of us have not searched YouTube for a video that tells us how to do something,
or gives us some info about a product we are looking to buy? Did you know that Google own YouTube? Yes the SEO giant bought YouTube
for $1.65 billion back in 2006. Why? Because they knew back then just how powerful video content was going to be!
7 Reasons Why Your Business needs video…
Higher Google search rankings. Your business is 53 times more likely to appear on the first page of Google’s search results if you have a video on your website. That’s incredible! –Forrester research
Video increases retention rate. In other words, people are more likely to stay on your website or social media page if you have a video.
Videos have been proven to increase sales. Products and services that use web videos are 95% more likely to be bought- Internet Retailer
Reach a wider audience. Videos can be used on your website and various social media sites and are incredibly easy to share, ever heard of a video going viral?
Attract more customers. Recent studies have shown that people are 50% more likely to buy having viewed an online video.
Videos say MORE in less time. What you are able convey about your products or service in a 3 minute video is way way more than a person could read in 15 minutes wading through boring text on your website. People these days are impatient they want the information they are looking for and they want it now!
Stand out from your competition. Despite all the evidence and compelling reasons as to why every business with a website and or a social media presence should have a video you would be surprised by how many businesses still don’t- go check out your competition. If you want to get ahead of the pack- get a video but don’t delay businesses are catching up fast to the power of video.
Still not convinced?
In 2014 video content accounted for just 64% of all Internet traffic. Now, by 2020 that figure is estimated at a staggering 80% - no wonder Google bought YouTube back in 2009. Judging by what can only be described as a ‘video revolution’ in the past 10 years, every business owner should ask himself or herself, can I afford to be left behind by not using video to engage with my target audience?
CALL 01772 382 021 FOR A CHAT ABOUT HOW VIDEO CAN HELP YOUR BUSINESS